Cannibalize
(verb)
- To take parts or resources from one product or service to use in another product or service.
- To use existing resources, parts, or assets of an existing product, service, or organization to develop new products, services, or projects.
Origin:
The word "cannibalize" is derived from the word "cannibal" which means person who eats the flesh of one"s own species and the suffix -ize which means to turn into, or to make something into. .
Examples:
- The company decided to cannibalize their older model to make a new one.
- The company cannibalized parts of the old machine to build a new one.
- The company cannibalized its older products by using the same parts for a new product.
- The company's new product cannibalized sales from its older products.
- The company's new product cannibalized the sales of its own older product, resulting in lower sales for the older product.