Outdoorsy (adjective)

1. Relating to outdoor activities or the environment.
2. Having a liking for outdoor activities.

Origin:

Late 19th century: from outdoor + -sy.

Examples:

1. He's an outdoorsy person, he likes to hike and camp.
2. She's not very outdoorsy, she prefers to stay indoors.
3. The company's new campaign is targeting outdoorsy consumers.
4. The school's new program is designed to promote an outdoorsy lifestyle.
5. The new product is perfect for outdoorsy people who love to travel.