Oversell
(verb)
To present or market something as better or more valuable than it actually is in order to persuade someone to buy or invest in it.
Origin:
Formed from the prefix "over-" meaning "excess" or "beyond" and the root word "sell" meaning "to exchange a good or service for money", the word "oversell" came into use in the late 19th century.
Examples:
- The salesperson oversold the product by claiming it had features it did not actually have.
- The company was accused of overselling the benefits of their new technology.
- The advertiser oversold the product by showing unrealistic images of it.
- The stockbroker oversold the stock, convincing the investor to buy it, but it later turned out to be a bad investment.
- Overselling can lead to disappointment and mistrust.