Perpetuate (verb)

1. To cause to continue indefinitely.
2. To make something last forever.
3. To keep something alive, active, or in existence.

Origin:

Late latin perpetuare, from latin perpetuus.

Examples:

1. He perpetuated his family's name by having children.
2. The organization's goal is to perpetuate the tradition of the community.
3. The company's mission is to perpetuate the legacy of their founder.
4. The school's goal is to perpetuate the values of the institution.
5. The government is trying to perpetuate the culture of the country.