Ploy ( noun , verb )

(As a noun)

Ploy ( noun )

A clever plan or strategy.

Origin:

Mid 16th century (originally in the sense "scheme, device"): from french ploi "fold, plait", from plier "to bend".

Examples:

1. The company's latest marketing ploy was to offer a free trial of their product.
2. The politician's ploy to gain more votes was to promise lower taxes.
3. The chess player's ploy was to sacrifice his queen in order to gain a better position.
4. The salesman's ploy was to offer a special deal to customers who bought that day.
5. The athlete's ploy was to feint in one direction and then move in another.

(As a verb)

Ploy ( verb )

A clever plan or strategy.

Origin:

Mid 16th century (originally in the sense "scheme, device"): from french ploi "fold, plait", from plier "to bend".

Examples:

1. The company's latest marketing ploy was to offer a free trial of their product.
2. The politician's ploy to gain more votes was to promise lower taxes.
3. The chess player's ploy was to sacrifice his queen in order to gain a better position.
4. The salesman's ploy was to offer a special deal to customers who bought that day.
5. The athlete's ploy was to feint in one direction and then move in another.