Signage (noun)

Signs collectively, especially as used to indicate the location of a building or to give directions.

Origin:

From sign + -age.

Examples:

1. The signage in the airport was very helpful in guiding us to our gate.
2. The company is investing in new digital signage to improve the customer experience.
3. The signage on the building is hard to read, it needs a better font.
4. The new signage is more energy-efficient and cost-effective than traditional signs.
5. The poor signage caused confusion among the visitors.