Marketable (adjective)

1. Able to be sold or marketed successfully.
2. Attractive or useful enough to be sold.

Origin:

From market + -able.

Examples:

1. The new product is highly marketable and is expected to sell well.
2. The company's marketable innovations were the key to its success.
3. The marketable skills he possessed were in high demand.
4. The book was not marketable and therefore not published.
5. The marketable features of the car are its fuel efficiency and low emissions.